social network users might be older than you think.
A recent study conducted by Royal Pingdom shows that the average social network user is 37 years old. If you use, or plan to use, social media marketing to reach a specific target audience, the following information can help you select the right social network to employ:
— LinkedIn, with its business focus, has a predictably high average user age of 44.
— The average Twitter user is 39 years old.
— The average Facebook user is 38 years old.
— The average MySpace user is 31 years old.
— Bebo has by far the youngest users with an average age of 28.
